Tuesday, July 20, 2010

1 DRESS, 3 COVERS


AUGUST 2010 COVERS

Miu Miu Fall 2010 RTW

a common thread (or may i say applique) between the upcoming August issues of W, Elle, & BritishVogue ? a one very dainty and ornately decorated Miu Miu dress from its fall rtw collection.

this is either a major fashion faux pas or the workings of the most brilliant in-house publicist to ever work at a couturier. now, obviously the three covers aren't EXACTLY the same - both eva and freja are wearing the tangerine, while lily got to model a fancier version made from lilac lace. either way, miuccia must be completely thrilled.

a magazine cover is like the display window at selfridges, or harrods, or bendels - so close you can almost imagine yourself wearing it, but then you hit your face on the glass and realize something so gorgeous is completely unattainable. ..



via ny mag

2 comments:

  1. This is a publicist's dream :). I worked in fashion PR and we'd send samples everywhere and once or twice this happens, but it is very rare. Nice blog Anna!

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  2. hi B! i've had my hand in fashion pr as well, and this was for suuure the workings of a fab publicist. but it's not like miumiu needed any MORE press. :)

    thanks for stopping by! do you have a blog?

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