Monday, July 26, 2010


LOVE, Chloé //

since hannah macgibbon's debut as the creative director at chloé with her spring 2009 rtw collection, the quintessential brand for luxury ready-to-wear has resurrected itself to be one of the most highly-coveted, it-girl commodities alongside chanel and balenciaga. there must be something in the water at chloé headquarters. from karl lagerfeld's reign in the '60s (and part of the '90s), to stella mcCartney, then pheobe philo (now, of Celine), these design legends have all gone to mayjah success since leaving their chair at chloé.

hannah brought back the modern, ladylike yet quirky separates. hannah brought back the IT bag (paddington, paraty, heloise, anyone?). hannah brought back a signature scent (eau de parfum - the first one for the house since karl). hannah now is giving us a new fragrance - LOVE, chloé.
raquel zimmermann, the muse Love, Chloé
"LOVE, Chloé is a celebration of radiant, generous, spontaneous femininity. Free and graceful movement. Contagious beauty"

hannah macgibbon's first collection for chloé (spring 2009 rtw).
cheeky separates, paperbag waisted shorts, pleated trousers, creamy colors,
and scalloped edges

at the chloé store opening party in beverly hills.
(L to R: kate bosworth, ralph toledano, chloe sevigny, and hannah)



anna dello russo, style icon who NEVER wears the same couture twice & editor-at-large at vogue nippon is releasing her very own fragrance, called BEYOND, the scent by ADR.

and what will it be like? "a GOLDEN shoe will contain a fragrance of vanilla and almonds"
perfume or not, i've never wanted to smell like a shoe until now.

to be released by christmas 2010.

who else can pull off an unlined lace dress by dolce & gabbana with red silky undergarments during fashion week? the one and only, ADR.

and now, a few words from ANNA:

what is the biggest challenge facing fashion editors?

"To not get old! Fashion keeps me young and keeps my eyes fresh. I have to update myself every morning. I'm so curious about all the visionary phenomena that changes the contemporary scenario. I call myself "the vestal of fashion" because for me fashion is a muse and you must seduce her. How? You have to feed the creative fire so it doesn't vanish." -- ADR

i am inspired. ..

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